Our Mission

We believe all women deserve a proper fitting bra, regardless of shape or size. We are driven by our desire to support women in everything they do, starting with a daily foundation of support.

Personalized Fittings

Not sure of your bra size? We offer personalized bra fittings, no appointment necessary!

Learn More
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Inclusive Sizing

Cup sizes A to O and band sizes 28 to 48 in store

Bras For All Occasions

Shop sports bras, strapless bras, t-shirt bras, and sexy bras.

Brands We Carry
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We’re finally CELEBRATING!! 🎈🎉 Opening our new location in St. George has been the most exciting and rewarding experience. 🫶🏻 It’s our first new location in more than 15 years - and that’s something to celebrate!! Customers at ALL locations can shop our sale April 26th and 27th. Local to St. George? Come join the party starting with our ribbon cutting on April 26th at 11am 🎉 #lacebylouise #brafittings #brafitting #grandopening #celebrate #ribboncutting #bras #wesupportwomen
✨ST. GEORGE✨ She’s here, and she’s gorgeous!!!! Southern Utah locals - you KNOW it’s time for a new bra. Located at the Shoppes at Zion (250 Red Cliffs Dr #7) Come say hi!! #lacebylouise #bra #bras #brafitting #brafittings #tshirtbra #fullfigurebra #lingerie #whitebra #utah #stgeorge #theshoppesatzion #lingerie #shopping
Bras our customers bought today ✨✨ This was filmed on a weekday last week - looks like white was the theme of the day! See anything you like? Come in today for a new bra 🫶🏻 Products featured - 1: @btemptdbras teddy and @shadowlinelingerie slip dress in Large 2: @wacoalamerica t-shirt bra in a 36C 3: Goddess bra in a 40I 4: @glamorisebras bra in 40DD 5: @felinaintimates bras in a 32C 6: @warnersbras bras in a 38D 7: @fitfullyyours padded bra in a 38G #lacebylouise #bra #bras #brafitting #brafittings #tshirtbra #fullfigurebra #lingerie #whitebra #utah
St. George friends!! We’re SO excited to be opening our doors at our new location at The Shoppes at Zion 🎉🙌🏻 come visit us from Monday to Saturday, 10 am to 6 pm!! 250 Red Cliffs Dr #7 (right by UPS store) #lacebylouise #bra #bras #brafitting #brafittings #theshoppesatzion #stgeorge
I restocked our clearance bras today and was dying at all the CUTEST bras that are not in my size 🥲 so if you spot one in your size come buy it for me!! Shopping our clearance rack is an amazing way to find bras on a budget. All bras on our clearance rack are discontinued styles priced at 50% off! Come try some on today! #lacebylouise #brafitting #bra #bras #brafittings #clearancebras #sale #discount #paddedbra #cutebra
Ever wonder what color bra you should be buying? We always recommend the classics - nude 🤎, black 🖤, and a fun color, like red! ❤️ These colors are staples for any outfit you wear! Missing out on one of these colors? Come visit us this weekend to get a bra fitting, no appointment necessary. PS don’t we LOVE the cute Matilda bra from @elomilingerie? That gorgeous red will be available later this year!! #lacebylouise #brafittings #brafitting #bras #nudebra #blackbra #redbra #elomi
Good morning! It’s a great day to buy a new bra ☀️ #bras #bra #lacebylouise #brafittings #openingup #goodmorning #dailyroutine #lingerie #fullfigurebras
You guys loved our laundry reel last week 🥰, so we decided to detail a few bra washing basics! Bras are an INVESTMENT. The better you take care of them, the longer they will last in better condition. Any other questions about washing your bra? 🧼 Drop them in the comments and we’ll chat! #lacebylouise #brafittings #bras #laundryday #fullfigurebras #dosanddonts
Bra wash day ✨ Are you washing your bras correctly? Hand washing your bras with a gentle detergent and air drying them will ensure they last! Be nice to your bras and don’t put them in your washing machine or dryer 🥺 Products in this video: @btemptdbras Future Foundation Contour in Au Natural, Night, and Rose Smoke. Yes I own the same bra in 3 different colors don’t come for me!! @forevernewwash Forever New original powder - recommended by all manufacturers for being super gentle on synthetic fabrics! #bras #bra #laundryday #handwash #lacebylouise #brafittings
Let’s unbox a new shipment from one of our favorite vendors, Eveden! 💗 Eveden is composed of many of our favorite brands such as @elomilingerie, Goddess, and @fantasie_lingerie! Can you spot any of your favorite bras in this package? Did you know you can special order bra styles and colors that we don’t regularly stock? It’s so fun to open our shipments to discover cute new colors and patterns! . #brafittings #lacebylouise #fullfigurebras #paddedbras #tailoredbras #unboxing #asmr . . . . Bras, unboxing, asmr, women
Ever took your white bra out of the drawer and realize.. it’s just not white anymore? Pigments from our clothing and improper washing techniques can discolor any light-colored bra! If you’re wearing more color this winter, come on in and get sized for a black bra!! It makes a great Christmas present 😉 #lacebylouise #brafittings #brafitting #blackbras #lingerie #nursingbras#paddedbras #sexybras #fullfigurebras
NEXT WEEK!! Come shop our Black Friday and Saturday sale next week on 11/24 and 11/25!! $10 OFF EVERY BRA IN STORE 🎉🎉🎉 #lacebylouise #blackfriday #sale #shopsmall #brafittings